Budget vs. Deadline vs. Quality
When planning your video, you should always consider your budget and deadline, and how the two will affect your final quality.
Before producing your video, you should also consider your narrative and storyboard, duration, and your call to action.
When producing your video you should consider the following:
| Location | - Script, Background, Activity, Weather, Access |
| Studio | - Script, Backdrop, Activity, Furnishings, Set Design |
| Green Screen | - Script, Action, Space for Interaction, Graphics |
| Stereoscopic 3D | - Script, Action, Space for Interaction, Graphics |
| Camera | - Portable, Movement, Static, Batteries, Lens, Filters |
| Lighting | - Natural or Rig, Reflectors, Portable, Batteries, Generator |
| Sound | - Camera Mounted, Portable, Handheld, Concealed, Boom |
When considering post-production you should always consider the style, speed, tempo and required reaction of the following:
| Graphics |
| Animation |
| VFX Special Effects |
| Music/Soundtrack |
| Voiceover |
| Keying/Grading |
| Background Matting |
| Titles |
